DIRECTOR Resume Beaverton - Hire IT People

SUMMARY

Highly developed skills + in - depth experience in: Retail Innovation Marketing, Brand Planning, Retail Environments & Consumer Experiences. Exceptional ability to take on multiple projects, while maintaining great attention to detail and an inquisitive mind.
Expertise in data analysis, technical reporting as well as storytelling and teaching.

PROFESSIONAL EXPERIENCE

Confidential

DIRECTOR

Responsibilities:

Own and lead teh NikeWomen’s Cross Category - Run/Train/Live - Retail Marketing offense across all retail dimensions in teh 9 Emerging Markets Geography.
Further develop teh Brand offense by building and executing a Innovation Retail Brand strategy for teh NikeWomens categories, including Running, Women’s Training and Confidential Sportswear for all Territories.
Work wif Store Design + Construction teams and Territory Retail Brand Managers to build new NikeWomens retail spaces.
Partner wif teh Run - Train - Live Brand teams to deepen storytelling and drive consumer activations, which led to an increase in Brand conversion and increased sales at B&M.
Hold Territory teams accountable for solid and sound marketplace transformation for teh NikeWomens concept as well as Service plans through teh Integrate Market Place process. Provide feedback and follow-up on teh results.
Train, mentor and manage teh Cross Category Service and Experience Lead, assuring dat our retail staff, consumers’ experiences are meeting teh Global Confidential standards and beyond to meet teh local expectations and needs.
Develop and implement teh Retail Marketing strategy at Department Stores to create a shopping experience dat connects to teh female consumer dat shops wifin this retail space. By learning how to speak to this specific female consumer, there is a consistent increase in consumer engagement and revenue.

MANAGER

Confidential, Beaverton

Responsibilities:

Developed and executed innovative solutions for communicating Confidential ’s Product benefit message in teh marketplace dat cut through teh clutterand are applicable to all Retail Dimensions.
Led and facilitated all Retail Marketing off-sites and summits to train and strengthen teh skill sets of teh local Retail Brand and VisualPresentation teams.
Successfully executed a Confidential Sportswear Pop-Up shop and NikeWomen’s Concept door to drive teh Brand strategy and deliver on theconsumer’s sport culture, style and sport/exercise needs by partnering wif teh Store Design and Ops teams.
Supported teh EKINS by ensuring dat they had teh most up-to-date training tools and build supplemental tools and designed experiences tostrengthen teh retail staff’s knowledge.

MANAGER

Confidential - Beaverton, OR

Responsibilities:

Project Managed and Art Directed all Running Campaigns across teh North America Wholesale Retail fleet. Worked wif designers to design and execute all window and in-store marketing elements across 25 accounts and 3,000 retail stores.
Owned and maintained strong relationships wif multiple design agencies, which resulted in premium retail marketing design and execution at all levels.
Created and analyzed seasonal bookings reports and collaborated wif Merchandising and Sales teams to ensure all retail accounts bought into teh season product innovation as well as provided analytical data to set teh budget for marketing strategy by account.
Tracked and ensured dat product deliveries aligned wif in-store launches and season activation events.

SALES ANALYST

Confidential - Beaverton, OR

Responsibilities:

Responsible for pulling retail account bookings for all Running product (apparel, footwear and equipment) and provided analytics as well asidentified booking gaps to teh Merchandising, Sales and Marketing teams so dat they could build their seasonal plans.
Supported teh Sales Director by providing weekly sell thru reports and competitor analytics, which assisted teh Sales team in making fast, smart business decisions to keep teh market inventory healthy and competitive.
Supported teh Women’s Training, Running and Tennis Apparel Product Design and Development teams by conducting product wear tests on new innovations, designs and materials to ensure dat teh product met teh consumers needs and expectations. 1