Qualifications

• Fifteen plus years experience coordinating multiple complex SDLC and BPI projects
• Business Process Reengineering
• Business Process Modeling (BPMN)
• Requirements Gathering
• Leading Internal/External Client Testing, Training & Support
• SEO / SEM strategy management
• Social Media Management
• Yahoo and Google Analytics
• Google Ad Words

Accomplishments

• Managed 1.5 million dollar digital marketing budget for multiple store locations
• Designed and implemented SEO/SEM and social media strategies
• Increased unique visitors over 40% resulting in over a 60% growth in ecommerce sales.
• Managed multiple cost saving projects resulting in over $150,000 in annual savings
• Designed and implemented new web based system to manage expatriate accounting processes and procedures.
• Developed, implemented, and managed Quality Assurance Department for GSFA.

Professional Experience 

Confidential Smyrna, GA

• Managed multiple successful projects to increase page views, unique visitors, time on site and overall site ‘stickiness’
• Designed, implemented and managed SEO and PPC strategy
• Managed a team including a web developer, graphic designer, photographer, marketing specialist, and ecommerce call center
• Tracked the success of online and social media marketing campaigns by evaluating key indicators such as web metrics, execution effectiveness, sell-thru rates, industry trends, and revenue goals
• Managed 1.5 million dollar digital marketing budget for ecommerce website and 32 store locations throughout the country.
• Identified deficiencies and managed implementation of process improvements for all ecommerce processes
• Re-engineered Phone Order Policy to be consistent with Payment Card Industry Data Security Standards and managed implementation and training
• Developed policy, user training and implemented gift card program.

Confidential Atlanta, GA

• Responsible for development, testing and implementation of system integration.
• Performed data mapping, identified constraints within external systems, and implemented necessary changes to business processes
• Conducted JAD sessions to design and document communication between internal and external systems.
• Responsible for various phases of project documentation including: needs assessments, creation of process workflows, business scenarios, functional requirements, use cases and defect tracking.
• Developed and facilitated both instructor led and web based system training for various internal departments.

Confidential. Atlanta, GA
Senior Consultant February 2003 to October 2006

• Identified and designed process improvements for remediation and beyond remediation for process related to employees on cross border or long-term assignments that created a more efficient and effective finance organization while improving BearingPoint as a business.
• Conducted requirements gathering workshops, lead conference room pilot, user acceptance testing, and training for Human Resources, Corporate Accounting, and Payroll as part of internal financial transformation project.
• Mapped existing expatriate processes and developed future state designed that re-engineered processes aligning them with Sarbanes Oxley requirements using standard BPMN methodology.
• Motivate, mentor, and supervise staff located in multiple geographic locations
• Implemented new processes and procedures; as well as, lead recruiting for new expatriate accounting staff.
• Documented all Expat Accounting Policies/Procedures
• Implemented new process and procedures to ensure SOX compliance
• Project lead for selection and implementation of vendor for Belgium payroll operation

Confidential Tucker, GA
Project Manager/QA Manager August 2000 to February 2003

• Mapped existing processes, delineated accountabilities, and re-engineered processes for customer service, collections, and claims departments.
• Managed ten person cross-functional project team
• Motivate, mentor, and supervise staff located in multiple geographic locations
• Recommended, developed, an implemented Quality Assurance Department
• Mapped processes and procedures to audit all changes, updates, and additions to the Loan Servicing System during and after conversion to a new system
• Worked with Business Development and external clients to redesign the corporate web site and enhanced online loan processing

Confidential. Indianapolis, IN

• Mapped processes and procedures to audit all changes, updates, and additions to the Loan Servicing System during and after conversion to a new system
• Developed process flows and procedures to audit the functionality, track errors, forecast volume, and monitor resource hours associated with the web site
• Conducted requirements gathering for Information Technology projects
• Mapped existing processes and developed future state design
• Ensured accuracy of system output based on compliance, customer service, and contractual issues
• Responsible for managing project teams brought together to work special projects for the company
• Coordination and recommendation of all acquisitions and conversion process, on-site and in-house
• Conduct interviews with lenders and complete extensive loan examination

Confidential Indianapolis, IN
Assistant Branch Manager April 1993 to April 1996

• Assigned and managed the activities for a staff of seven Bank Tellers within the Retail Branch
• Assisted in the evaluation and development of Bank Tellers and resolved customer problems
• Worked in a multi-task oriented setting that required excellent organizational and leadership skills
• Successfully ran branch as acting manager for 9 months after the branch manager resigned unexpectedly. Exceed established sales goals and lead region in sales for 6 of the 9 months.

Education and Training

BS Business/Finance

Certified Six Sigma Green Belt,

Computer Skills

• MS Office Suite
• MS Project
• MS Visio
• Google Analytics
• Google Adwords
• SEO Power Suite