• Accomplished marketing, branding and product management professional combining more than 15 years of top performance in national global product development management, marketing communications, senior leadership, training and business development. Expert in leading full life cycle product development for North American and worldwide markets. Track record in driving penetration, brand and revenue of core product lines.
• Skilled in strategic marketing, brand management, product development, Web marketing SEO, viral, social , advertising and media/public relations. Skilled writer and designer: white papers, technical articles, press releases, case studies, technical process data sheets, proposal position statements, etc. Extensive travel and knowledge of international business culture throughout Asia and Europe conversational German .

PROFESSIONAL EXPERIENCE:

Confidential

Subsidiary of global Veolia specialized developer of industrial water treatment technologies HPD evaporation crystallization/advanced membrane technology providing technology or complete design-build solutions of multi-million dollar industrial water treatment facilities chemical, oil gas, mining, power generation, pulp paper, etc. .

Marketing Manager

• Lead global marketing strategy, plans, direct sales support, budgets and execution/evaluation to drive global branding and sales for high-technology water process systems 10 million to 400 million projects targeting key industries and emerging markets, as well as other Veolia subsidiaries to establish global synergy in target markets and increase cross-promotion of capabilities.
• Direct accountability for increasing brand and market awareness through design and execution of branding, Web site, public/media relations, sales tools, marketing collateral, trade shows, multi-media advertising and viral marketing. Identify trends, new legislation, emerging issues and new segments to penetrate new sales channels.
• Write, edit, design, control corporate brand integrity and publish company communications: white papers, technical articles for publication, press releases, project case studies, technical process data sheets, position statements for commercial proposals and Web content for multiple sites.

Accomplishments:

• Orchestrated aggressive expansion of marketing programs, strategies, analysis tools, technologies, Web coverage, advertising and technical documentation with limited spend to professionalize and maximize resources of marketing.
• Developed numerous sales tools and marketing collateral materials expanded global presence Web site, SEO, social marketing, viral marketing, multimedia, industry media coverage , positioning statement for commercial tenders.
• E-marketing Champion: Webmaster and digital media SME for core global account management teams, worldwide oil gas organization and new product launches in sister divisions:Core member of global team for design, implementation, rollout, and colleague support for all company websites re-launch project in 2011/2012.

• Refined marketing metric measurement tools, communication channels and client databases.
• Strategically streamlined trade show representation and spend, while maximizing penetration.
• Senior member of North American marketing team defining corporate marketing vision and strategies, as well as leading integration of new subsidiaries.

Confidential

Leading global manufacturer of chip/power inductors, power magnetics and EMI/RFI/LC filters.

Business Unit Manager/Specialty Products Manager

Charged with oversight, strategic planning and execution to define and launch marketing and sales efforts for newly-created, non-traditional market segments medical, military aerospace . Led market research, strategic direction, product management and internal/external communications.

Accomplishments:

• Managed development of product lines from concept to post production, including penetrating target accounts and gathering requirements through design proposal, prototype, production, manufacturing analysis and post-production support and management.
• Penetrated non-traditional markets expanded company's technical capabilities to drive revenue.
• Non-traditional markets became a high-growth, high margin business unit within four years.

Confidential

Global manufacturer of RF, coaxial cable, filter products, fiber optic interconnects and commercial and industrial product lines with applications across verticals including automotive, aerospace and high-tech.

Sales Program Manager/Product Manager

• Managed full product development life cycles 12 month from quote to production targeting alternative market segments i.e., medical laser delivery, industrial . Full P L responsibility for researching market needs, developing new products, creating manufacturing plans, costing and directing international launch. Successfully managed cross-functional teams to develop new products, create manufacturing capabilities and close contracts.
• Wrote, edited and produced promotional materials catalogs, Web site content data sheets established pricing for products, aged product life cycles and streamlined product offerings.

Accomplishments:

• Served as internal SME for interconnect technology and product development to increase company revenue opportunities in new markets. Developed and implemented sales programs with global sales teams to develop pricing/product strategies and cultivate worldwide inter-company partnerships.
• Partnered with engineering, manufacturing and line managers to identify and implement lean and process improvement initiatives to reduce manufacturing and supply chain costs.
• Exceeded product KPIs quarter over quarter through leading product designs/modifications with engineering teams to meet customer/market specifications.
• Consistently exceeded profit performance and on-hand inventory benchmarks.

Confidential

Leading, global manufacturer of electrical, electronic, RF and fiber optic interconnection products and systems, opto-electronic components, switches, integrated products

Product Manager, Fiber Optic Connectors Systems

Led product design, development and marketing to drive value-add operations, intercompany trade, global sales and customer demand targeting telelecom, data and broadband communication markets. Analyzed market trends in worldwide fiber optic markets. Conceptualized, developed and launched marketing tools i.e., brochures, catalogs, internet intranet .

Associate Product Manager/Corporate Marketing

Led worldwide marketing and product management. Directed global sales and marketing managers to identify new customers and markets for new and existing products in mobile computing, wireless communications and embedded computing. Representative in worldwide trade associations for product groups. Annual presenter of Three Year Product Planning Process to executives to justify capital investment and forward strategy for product lines. Cultivated/closed three, 1 million contracts.

Product Marketing Specialist/Corporate Marketing

Inside Sales Representative

Support to Field Sales Engineers and Manufacturers representatives. Managed and expedited customer backlog activity for key end customers, sub-contractors and distribution networks. Department technical lead/resource for customer inquiries.

COMPUTER SKILLS:

SAP, SAGE, ACT, Microsoft Office Suite Word, Excel, PowerPoint, Access, Publisher and various Adobe Creative Suite applications, Web content management software, and databases.