Communications Lead Resume
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SUMMARY
- An experienced Communications Lead, highly skilled in managing projects and people, expert in developing and implementing Communications plans and to support corporate initiatives. As Communications Lead, I have worked directly with C - level executives to create awareness campaigns to promote the adoption of Office 365, Windows 10, global cyber security awareness and change management initiatives.
- An accomplished writer with expert level ability in crafting messaging for employee communications, change management, social media, technical writing, speech writing and town halls.
- Proficient in Office 365; SharePoint; Excel; Windows 10; Power Point; Prosci, Digital Communications; Social Media
- Experienced working with all stakeholders, including providing Communication guidance to C-suite executives.
- Demonstrated expertise and effectiveness as spokesperson. Utilize unique approach to develop great relationships with regional media, community organizations and government officials.
PROFESSIONAL EXPERIENCE
Communications Lead
Confidential
Responsibilities:
- Chief Communications strategist and writer for Confidential, a global initiative designed to transform the enterprise and align global businesses to better serve customers during and after the S/4 HANA implementation project
- Used Prosci to develop a change management Communications campaign to promote Confidential deployment project that included digital and physical signage
- Wrote, edited all copy related to Confidential project to include e-mail blasts, newsletter articles, Power Point presentations, executive speeches, town hall presentations
- Developed strategies and copy to support IT, Logistics, Accounting, Manufacturing, Shipping
- Create branding campaigns to support Confidential project
Senior Communications Consultant
Confidential
Responsibilities:
- Created and implemented a Communications plan that helped practice retain 99% of patients during a facility relocation and helped increase new patient role by 20%
- Worked directly with doctors and other healthcare professionals to develop strategies to streamline interaction with patients
- Developed a Public Relations program that centered on establishing a relationship with local governmental officials that proved to be beneficial to the growth of the practice
- Revamped website to make it more user friendly and reflective of new image of the practice and increased website traffic by 25%
- Recreated marketing materials to reflect practice’s new brand and to drive traffic to website
- Managed lifecycle of documents subject to agency compliance
- Led effort that successfully branded practice as a Medicaid federally officially recognized patient centered practice which increased federal reimbursements
- Created a culture change management program designed to encourage employees to present themselves as professionals and become strong advocates for the practice
- Used Adobe Illustrator to create child friendly marketing materials
Communications Consultant/IT & Process Department
Confidential
Responsibilities:
- Provided Communication support and counsel working directly with CIO and other key personnel from Dow and Confidential
- Developed and implemented strategies to ensure employees were always informed of Merge & Spin process as it impacted them
- Wrote executive bios and copy for the Intranet
- Provided daily Communications support for high profile global IT initiatives
- Ensured all Merge & Spin documents reflected Confidential style
- Interfaced with department leads to develop effective Communication strategies to support key projects
Change Management Communications Lead/Consultant
Confidential
Responsibilities:
- Developed and implemented Communications plan to promote the migration to Office 365
- Provided Communication counsel and strategy globally
- Developed Communication support and expertise for all departments
- Responsible for technical writing for enterprise initiatives
- Worked directly with IT department to seamlessly transition all enterprise wide staff to Office 365
- Provided technical and creative support for audio and visual projects
Marketing Communications Consultant/Communications Lead
Confidential
Responsibilities:
- Developed a Marketing Communications plan that helped school surpass projected enrollment goal by 23%.
- Raised visibility of school through engagement with local and regional media
Consultant/IT Communications Lead/ Change Management
Confidential
Responsibilities:
- Created and implemented a Communications plan to assist in the enterprise wide adoption of Office 365
- Within my first two weeks, I developed a Change Management Communications program to help employees understand changes during and after the completion of SAP Phase I and SAP Phase II upgrades. The plan helped create a seamless transition
- Used Adobe Illustrator to create an online IT department newsletter that replaced a printed newsletter, increasing employee readership by 50%
- Created and implemented an IT Communications SharePoint Site
- Developed a IT Communications survey that identified the strengths and weaknesses of the IT Communications vehicles
- Within 1 month I developed a comprehensive IT Communications plan that helped IT communicate more effectively with its stakeholders
Consultant/Internal Communications Manager
Confidential
Responsibilities:
- Using SharePoint and collaborating with stakeholders in 8 countries, I assisted in the development and implementation of a highly effective Global Cyber Security Communications program
- Co-Lead in the production of global video to celebrate the Chinese New Year
- Wrote nearly 100 articles for internal distribution
- Assisted in integration of 8 country websites into one global website
- Developed Communication plans to support departmental
- Created and facilitated a culture change plan designed to increase employee participation in various corporate initiatives
Public Relations Consultant
Confidential
Responsibilities:
- Implemented a successful community outreach program that helped the school exceed its new enrollment goal by 40%
- Organized a parent/community/student bus trip to state capital to lobby for fair educational funding
- Wrote community outreach materials
Communications Consultant/Media spokesperson/Public Relations Consultant
Confidential
Responsibilities:
- Persuaded producer to interview client on CNN regarding a national issue
- Created and implemented a media relations campaign that resulted in consistently positive coverage
- Developed a public relations plan that helped the school exceed enrollment goal and increased parental engagement
- Wrote OP-ED articles that were published in the Phila. Inquirer, Harrisburg Patriot News
- Client was in the media nearly every week during my tenure
- Wrote talking points, speeches, news releases, social media content for PA Senate Whip
