Professional Summary

• A client driven and results oriented professional, with 13 years of industry experience and an impressive
• record of achievement within the business sector. Recognized as a strong performer, able to manage
• multiple responsibilities simultaneously, proactively resolve issues and consistently meet and exceed
• established goals and objectives. A team player and leader demonstrating a high level of accuracy and
• thoroughness recognized for capacity to work autonomously as well as collaboratively, function in a
• dynamic and changing environment, and interact effectively with all levels of support staff and
• management. Strong qualifications in relationship management and the development of personnel.

Areas of Expertise

Experience

Confidential

• Responsible for managing a portfolio of Business to Business, Enterprise and Fortune 100 top tier clients in order to drive sales goals and increase revenue.
• Executes cold calling campaigns targeting direct end user prospective accounts as a means to increase sales opportunities and strengthen relationships with clients.
• Provides support with negotiations, presentations, qualifying and closing of contracts, by presenting innovative digital media marketing presentations to executive decision markers.
• Facilitates, coordinates, and manages Executive Summits: Exceeded sales goal by 300,000 and 5 weeks ahead of project deadline. Leads cross-functional teams to create impactful messaging and utilize sales tools to develop new market identification and penetration strategies. Hire, train and develop teams to achieve and exceed monthly, quarterly and annual revenue quotas
• produces and monitors weekly performance metrics to increase productivity.

Confidential

• Launched, planned and developed a new regional company, which included generating a marketing
• plan, creating manuals and presentation materials, determining the target market, proposing cost
• analysis and the development of sales territories.
• Increased revenue base among large corporate and major commission accounts by maintaining a
• close personal relationship with each partner to ensure maximum revenue potential also managed
• highest volume account in territory.
• Partnered with the City of Daytona Beach and Daytona State College to present the American Music Festival, a 5-day kick off presenting the Jonas Brothers, Usher, Tony Bennett, etc. with 100,000 people in attendance, as a re-branding campaign for the city. Assisted in attracting a more varied target market and creating a family vacation atmosphere.
• Led sales forecasting, market trend evaluation and segment strategies. Surpassed sales forecast by
• 20 within the first year.
• Networked and interacted with local, national, and international associations to optimize industry connections and target decision-making executives to carefully develop a level of credibility and trust and establish brand loyalty.
• Strategized with the city of Hialeah's YMCA to engage
• children's interest in Health and Fitness and attract them their local YMCA marketed using local
• celebrities to intrigue children's interest.
• Implemented a marketing plan with Ronald McDonald house
• charity to assist with fundraising and retrieving donations.
• Confidential
• Delivered world class service by maintaining exceptional standards of courtesy, hospitality and professionalism.

• Actively prospected clients and initiated new relationships through warm leads, referrals and networking successfully sourced new business opportunities with a proven track in closing sales.

• Managed events ranging from 10 to 35,000 attendees simultaneously. Coordinated hotel, restaurant, transportation and special event reservations.

• Successfully delivered persuasive presentations to a variety of individuals scheduled, organized and prioritized work to meet customer's demands promptly, accurately and efficiently.

• Consistently increased sales revenue by 40 on a monthly basis. Oversaw all aspect of day-to-day operations including sales, marketing, event coordination, staffing, quality and financial control, client satisfaction, facilities management and tactical planning. Received numerous letters from clients in recognition of customer service competencies.

Confidential

• Created sales for seasonal and non-seasonal events by generating leads and reestablishing customer rapport.
• Generated 360,000 in net sales through private functions from April 2005 - February 2007.
• Promoted from Assistant Director to Director within the first year.
• Managed a department with roughly 34,000 square feet of function space.
• Effectively managed projected budget while utilizing creative efforts to control cost.
• Protected the organization, the staff and definitely the guest by adhering to all safety, sanitation, food preparation, food storage and alcohol control policies.
• Selected, trained, managed and scheduled an event staff of approximately 100 employees.
• Provided leadership so the communicated goals and objectives were achieved by engaging and inspiring employees.

Confidential

• Analyzed financial statements and reports to monitor and increase profitability in each department of the 678 bed hospital.
• As a member of the budget committee, drafted the budget for 24 different departments and monitored expenditures.
• Conducted ongoing assessments and forecasts emphasizing changes in the internal and external environment to accurately assess patient needs.
• Assisted in the collection, organization and presentation of financial, clinical, planning and other quantitative data necessary for managerial and administrative decision-making.
• Gained experience in the following systems

Confidential

• Assisted management in the daily activities of the Administration, Guest Relations, Medical Records, Medical Staff, Human Resources and Volunteer Services Departments.
• Planned and initiated the conversion of Excel database to Access database for efficient tracking and trending of patient complaints.

Confidential

• Assessed, Improved and implemented a staging system to ease the management and flow of goods and supplies to ensure timely deliveries to over 28 executive suites.
• Managed a staff of 50 waiters and suite attendants.
• Ensured the highest level of customer satisfaction by meeting health standards for food and beverages.
• Promoted to from Food Runner to Chief Food Expediter in first 6 months.