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Product Manager Resume

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Gilletti, NJ

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OBJECTIVE

A position utilizing my skills and passion for Product Management

  • Determine demand, identify market/position, and develop line plan to capitalize on new product development
  • Maximize image, awareness, and revenues

QUALIFICATIONS SUMMARY

  • Product Development
  • Sourcing (overseas factories)
  • Margin Analyses
  • Forecasting
  • Trend Analyses
  • Brand Management
  • Present Product Launches at Markets
  • Costing / Pricing / MOQ Management
  • Oversee active product lines
  • Licensing
  • Timeline Management
  • Consumer Programs
  • Media/Public Relations
  • Packaging & Collateral Development
  • Catalog /Direct Mail Creation

EXPERIENCE

Confidential

  • Product Manager

Confidential

  • Marketing Manager

Confidential

  • Sales & Marketing Coordinator

EDUCATION

International Business, Bachelor of Science
Minor in Management

ADDITIONAL ATTRIBUTES

Proficient in:

English and Polish

COMPUTER SKILLS

Proficient in:

PowerPoint, Excel, MS Access, XP Professional Products
Adobe, some Quark experience

AFFILIATIONS

  • Member, Advertising Women of NY (AWNY) 2008
  • Events Attended Invitation only, Marketing Summit 2007 in Monaco
    NY Luxury Marketing Council Mtgs. (2007-2008)
POSITION SUMMARIES

Confidential, Product Manager, 9/07 to present

Responsible for all aspects of product marketing cycle for the following brands: Marc Jacobs Waterford, Evolution, Exclusive Projects, and Sports Licensing. Exclusive projects recently included managing the People's Choice Award Trophy development and communications directive. Additional responsibilities include: line/collection development, pricing, positioning, overseas factory visits, market research, communication with international/domestic cross-functional teams, strategic marketing strategies, presentations to all major customers, ensure life cycle time lines are met, contract negotiation for licenses, packaging and collateral creation, revise and refresh existing ranges, as well as continually updating competitive analyses.

Confidential, Marketing Manager, 03/06 - 09/07

Oversaw Creative Manager as well as: followed market trends and made recommendations for new product launches, generated sales associate incentives, managed marketing projects and ensured quality control by creating timelines, developing concepts, and monitoring progress. Major focus on account management, both domestically and internationally, succeeded in increasing advertising and sales of 160 accounts by 35% by implementing efficient and effective regional marketing campaigns. Managed all media placement, cooperative advertising, brand image, awareness, and equity throughout various channels, sales training guidelines, collateral materials, packaging, and sales initiatives.

Confidential, Sales & Marketing Coordinator, 12/03 - 01/06

Developed packaging, displays, and visuals. Coordinated with in house/ outsourced advertising agency and accounts for media placements/co-operative advertising, created direct mail pieces, acted as point person in cross-functional team for all departments (product development, advertising, quality, sales) including marketing counterparts in Switzerland. Directed all catalogue advertising, design, position, and copy. Created collateral materials for markets, trade shows, and events, as well as GWP items. Produced analytical reports to identify sales performance of products, programs, market trends, and ROI of implemented programs

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