SUMMARY:

• Content creation, business intelligence (BI), and management leader for e - commerce, product/app development, marketing and social (including video content) across automotive, entertainment, banking, consumer products, and other business verticals.
• Proven track record leading creative/technical services teams in the development of high profile monetizing consumer facing (B2C), business-to-business (B2B) websites, databases, intranets, and mobile apps.
• Established reputation for building relationships and working at senior staff level to capture, refine and implement executive visions and wish lists into solid product requirements documents or user stories for various internal and external audiences.
• Extensive academic research (including survey, factor analysis, multivariate studies…), and writing-editing background for business analysis, reports, and other presentations.

TECHNICAL SKILLS:

Communication: All media presentations, leading meetings, training, knowledge transfer, mentoring...

Applications: Big Data warehouses, ERP (Oracle) deployments, business apps, mobile apps, etc.

Infrastructure: Data Centers (including big data center migrations), security, e-commerce, intranets

Management: CMMI, CRM (Salesforce) change/risk mitigation, team building, communication plans...

Methodology: Full SDLC via RAD (Rapid Application Development), Agile/SCRUM, waterfall, SOX…

Research: All media analytics, survey research, factor analysis, Google analytics, Omniture, etc.

Tools: MS Project, Clarity, Active Collab, Basecamp, MS Office (Visio 2), SharePoint, Jira Confluence…

Content/Document Management Systems (CMS): Autonomy Teamsite, Adobe CQ web content management, Documentum, custom CMS build for Fox Sports.com

Vendor Management: IBM Global, Capgemini, Accenture, Microstrategy, Razorfish, HCL, Fuji Dternity.

PROFESSIONAL EXPERIENCE:

Confidential, Century City, CA

Sr. Project Manager / PMO

• Threew.us is a firm that specializes in placing international students into USA School Programs.
• Implemented the Salesforce Lightning Beta and led migration from Salesforce ‘Classic
• Led ‘training’ for Los Angeles and Beijing teams: CRM knowledge transfer, and wrote training materials…

Confidential, Woodland Hills, CA

Program Manager

• Managed 5 Project Managers and development team for big data DRM, audio/video archiving/storage, security (two-factor), content management, licensing, pricing, and distribution in a .NET environment.
• Infrastructure, including vetting vendor agreements for Capitol Records audio and video IP.
• Set-up data warehouse backup to Century Link by Fuji Dternity for storage of audio/video IP files.

Confidential, Glendale, CA

Sr. Project Manager

• Led Microstrategy (MSTR) 9.3.1 phased business intelligence upgrade/big data center move.
• Created project plan of over 600 rows in MS Project, with workflow and change mgmt. for the upgrade.
• Partnered with the HCL data center move team to manage a phased 9.3.1 upgrade in a .NET environment.
• Risk management for data center move from IBM Ohio to an HCL facility at Kings Mountain, North Carolina

Confidential, El Segundo, CA

Product Manager

• Led build of iPhone/Android app for Live event mobile device registration, data capture and lead generation
• Marketing Business Intelligence (MBI) & social media at Live Nation music festival Jambo in the Hills in Ohio.
• Wrote survey research questions to determine prospect lead generation status (e.g. hand-raiser?)

Confidential, Minnesota

Sr. Project Manager

• Led Marketing data warehouse migration
• Evaluated vendor Epsilon’s proposal
• Managed business analyst and partnered with business stakeholders
• Documented project, contract bids, and risks w/mitigation

Confidential, Costa Mesa, CA

Sr. Project Manager

• Managed 40+ weekly design updates for hyundaiusa.co via SCRUM methodology and Sharepoint
• Managed B2C site design updates via ad/digital shop Inocean Worldwide Americas (IWA)
• Brought agile/SCRUM methodology to Confidential

Confidential, Torrance, CA

Sr. Project Manager

• AHM PMO: Captured/visually charted ISD Rapid Application Development stage gate SDLC process for PM process and training.
• From the PMO and the Documentum CMS group, vendor managed Threshold Interactive and Big…
• Integrated the Honda Power Sports site into Documentum.

Confidential, Gardena, CA

Program/Sr. Project Manager

• Obtained $5.5M in funding for Big Data Parts Pricing database / warehouse via PPT deck for Nissan/Japan
• Vendor Selection: Vetted and scored competing vendors - Capgemini, Wipro, and TCS for Phase II
• Worked with Nissan Purchasing to make the case for Capgemini cost-effectiveness at $220/hr. compared to $70/hr. for offshore.
• Managed development of the $5.5M Parts Pricing (PPS) J2EE data warehouse build using Agile, including buying/deploying BI app Microstrategy 8.01 for decision support, dashboards, analytics, KPI’s, reports…
• For data center, bought P570 mid-range servers from IBM, as well as VMWare for Big Data warehouse.
• Enabled “Best-in-Class” pricing for Nissan Parts (a $2.5B unit). ROI was over 1000% within one year

Confidential, Culver City, CA

Creative Director/Program Manager

• Program management for development of a $5M business J2EE Big data app (PRISM) for global DVD retail distribution. Designed user interface and documented the app for VPs.

Confidential, Santa Monica, CA

Creative / Technical Director

• Directed production of websites, applications, and mobile media (partnered with Oracle on v.9i)
• Led an 8-person design team for client News Corp on a web based performance and talent management J2EE application (for News Corp. C-levels.
• Led Magna Entertainment's Santa Anita off-track betting site design.
• Revised Baxter Pharmaceutical’s ‘Advoy’ site for hemophiliacs

Confidential, Santa Monica, CA

Digital Creative / Technical Director

• As the first Digital Creative / Technical Director for Confidential, successfully directed/managed over 75 projects/products of various budgets and complexities in less than one year, quadrupling unique visitors.
• Recruited, hired, mentored, and managed a 20-person web creative/technical services department of engineers, project managers, information architects, producers, and designers.
• Led the migration of Edmunds from a 65,000-page static HTML web site to an .xml site for big data syndication via new data warehouse. Wrote/edited and/or oversaw documentation