Web Content Developer/Site Manager Resume

SUMMARY:

Fifteen years of web content strategy, project management, and writing and editing experience.
Knowledge, skill, and abilities include:
Ground - up site building
Content lifecycle management
Editing/writing
Content style guide management
Information architecture
Intranet management
Copy editing/Proofreading
AP stylebook
Search management
User experience testing
Web project management
Live videocast production
Search engine optimization (SEO)
Site architecture
Third-party vendor management
Offshore team management

TECHNICAL SKILLS:

PROFESSIONAL EXPERIENCE:

Confidential

Web Content Developer/Site Manager

Lead site manager for Kaiser’s Broker/Employer targeted sites
Worked with product owner to implement content updates and quarterly code releases
Set up JIRA project dashboards and trained stakeholders on use and management of boards
Assisted with Wordpress Microsite updates and assisted in migration of content and sites to cloud platform
Collaborated on project plan and code updates to Kaiser CATLAR translation project on Teamsite platform. Worked with stakeholders to implement spanish translations of English content.

Confidential, La Jolla, CA

Intranet Project Manager

Lead project manager for Geisel Library intranet content refresh and CMS migration from HannonHill to Confluence
Defined project goals and timeline for CMS move to Confluence platform
Worked with library stakeholders to define content gaps for new site
Worked with IT to define gaps in project scope
Intiated project schedule with IT and helped identify resources for project
Hand-coded site pages in Confluence to assist in reaching target dates
Wrote new content headlines and leads to reflect new site architecture

Confidential, Encinitas, CA

Principal Consultant

Social Media Consulting and branding for creatives, bands, and local political campaigns.Website creation and consulting, concise writing, re-writing and editing with a digital focus
Created a variety of messaging via social media platforms for various candidates during the 2014 election cycle
Created content and handled coding for candidate websites

Confidential, Irvine, CA

Web Product Analyst

Updated Toshiba product database with revised content structure and image placement
Made recommendations for improved product comparison matrix and layout
Assisted stakeholders in defining project scope for content structure project
Finished project on time and 25% under budget

Confidential, Oceanside, CA

Web Developer/Project Manager

Trained and managed users to use proprietary CMS system. Worked with vendors to implement upgraded CMS system in 2013 using Wordpress
Updated GONCTD.com site to include on-page SEO keywording as well as providing metadata tags for each page of site, which was previously untagged. Increased page views for three key transit modes 30% during main summer period
Launched revised Mobility Management subsite. Increased registrations 300% over prior yearly time period
Worked with marketing team to develop social media strategy to build ridership via registrations through Facebook and Twitter
Assisted marketing team with email marketing, including coding and writing email blasts, strategizing on email scheduling and preparing content for use on multiple platforms
Provided analysis for corporate Sharepoint site. Worked with Sharepoint vendor to develop new site architecture
Managed implementation of GPS based NextBus system for transit riders. Worked with vendors to determine technical requirements at agency Transit Centers and on transit modes
Launched online ticketing for NCTD with CooCoo third-party ticket vendor, making online sales a key component of the summer transit use period

Confidential, Carlsbad, CA

Project Manager/Product Manager

Web Content project manager for Confidential ’s public-facing small business websites
Responsible for daily content maintenance of site and site upgrade projects
Worked with stakeholders to redefine content strategy and navigational flow of site in 3rd quarter of 2011
Created business case documentation for site upgrades and new CMS implementation
Worked with third-party vendor to implement universal look and feel to sites
Increased call diversion rate 30% in final two quarters of 2011
Implemented Virtual Agent customer service application across Small Business Platforms
Worked with 3rd Party vendor to rebrand and re-architect site
Created specialized copy for company representatives working with customers during one month strike
Implemented SEO strategy and individual page keywords on exiting sites to increase site traffic 40% in last two quarters of 2011
Launched first level of revised landing pages for Confidential eSupport site

Confidential, La Jolla, CA

Web Content Developer/Project Manager

Web Content Developer for Confidential ’s ISSAIC intranet site
Forms Library POC for Lotus Notes and Web-based forms library application
Implemented updated Lotus Notes Forms library application, allowing users revise own content, reducing backlog of outstanding tickets 40%
Remedy and GWI Trouble Ticket poc. Reduced Sev 1 tickets 50% over a two-year period
Wrote, edited and sourced ISSAIC “Tip of the Day” daily feature
Managed offshore asset teams for link and error checking.
Assist users setting up Sharepoint sites, provide administrative oversight of Sharepoint permissions along with IT counterpart. Troubleshoot site and account issues with users
Perform daily content updates for ISSAIC, the Confidential corporate intranet using .asp, html, .css and .net
Assisted with site updates for public facing website
Heavy interaction with site-sponsors and in-house users on site architecture, content upgrades and application integration