Manager of Digital Analytics Resume Providence, RI - Hire IT People

SUMMARY

Managed the implementation of Confidential Tag Manager and Confidential Analytics for all public facing websites.
Developed monthly reports on web metrics for management
Lead analysis of web analytics to uncover traffic patterns, channel effectiveness, country distribution, and device usage.
Met with stakeholders throughout University to understand analytic and reporting needs.
Performed SEO audits on sites to ensure SEO/SEM best practices were followed.

TECHNICAL SKILLS

PROFESSIONAL EXPERIENCE

Confidential,Providence, RI

Manager of Digital Analytics

Responsibilities:

Managed the implementation of Confidential Tag Manager and Confidential Analytics for all public facing websites.
Developed monthly reports on web metrics for management
Lead analysis of web analytics to uncover traffic patterns, channel effectiveness, country distribution, and device usage.
Met with stakeholders throughout University to understand analytic and reporting needs.
Performed SEO audits on sites to ensure SEO/SEM best practices were followed.
Collaborate with Admissions Marketing and Institutional Research teams to gather and research data.
Provided web development and site updates as needed.
Utilized tools such as Confidential Analytics, Confidential Tag Manager, Confidential Seach Console, HotJar, Bing Web Master tools, HubSpot, Confidential Sheets, Analytic API, Excel, Ektron CMS, Cascade CMS, Localist.

Confidential

Sr. Programmer/Analyst, Enterprise Platform Services

Responsibilities:

Spearheaded use of AWS cloud services, REST API development, and modern enterprise integration services.
Implemented Mulesoft ESB using Anypoint Studio, Eclipse, Java, Groovy, JSON, REST APIs.
Developed premise to cloud, cloud to cloud data integrations using Mulesoft.
Developed initial set of micro - services, APIs that could be layered and reused by other application developers to avoid duplication code and help standardize data management.
Provide administrative support for Luminis Student portal production issues. Log analysis, JSP, Java.

Confidential

Sr. Programmer/Analyst, Digital Services

Responsibilities:

Development of websites using the Ektron CMS (C#, ASP.NET, jQuery, JSON, HTML, CSS).
Requirements gathering with stakeholders. Work with design and content teams to develop web sites.
Provided production support for Ektron CMS, Ellucian Luminis portal & mobile application.
Participate in team code reviews, project planning and change management.

Confidential

Sr. Programmer/Analyst, University Information Systems

Responsibilities:

Provide business analysis, system analysis and development support for multiple projects throughout the University.
Facilitated requirement gathering and documentation with business departments.
Developed detailed RFP, architectural designs, and QA plans to support development and implementation of solutions.
Off hour on call support, incident resolution.
Web development for Angel and Blackboard LMS using ASP.NET, C#, SQL, Java, JavaScript, CSS, HTML.
Documentation of functional and technical requirements. QA plans and testing. End user training and “how do I” documentation.

Confidential,Norwood, MA

System Analyst

Responsibilities:

Worked with engineers, architects, product management, and service delivery to develop technical design documentation based on functional requirements.
Assisted QA team in defect resolution and documentation.

Confidential,Marlborough, MA

Sr. Web Developer

Responsibilities:

Developed and supported dynamic, database-driven websites using ASP, ADO, JavaScript, XML, XSL, XPath, HTML, and SQL.
Worked with business analysts, project managers, and clients to translate business requirements into technical specifications and solutions.
Off hour on call support, IIS log analysis and coordinated debugging with Oracle DBA and business analyst.

Confidential

Web Developer

Responsibilities:

Developed and supported dynamic, database-driven websites using ASP, ADO, JavaScript, XML, XSL, XPath, HTML, and SQL.
Advise clients on new technology trends.