SUMMARY:

• Healthcare Professional Driving Sustainable Competitive AdvantageResults - driven leader with extensive experience working with pharmaceuticals, biotechnologies, medical devices, hospital enterprise solutions (software / hardware / consulting), and consumer goods / services.
• Proven track record of outstanding performance driving healthcare product innovation and strategic market intervention.
• Expertise includes developing and executing an entrepreneurial start-up companies’ business model and directing one of the largest and most successful global brand launches in history. Dynamic professional consistently leading by example with a passion to overachieve and motivate cross functional teams in sales, marketing, finance, market research, legal, managed care, product development, and manufacturing.
• Highly skilled presenter with the ability to influence others and create sustainable competitive advantage through data driven decision making.
• Significant sales, marketing, product development, and managed care (PBM) expertise with branded, biosimilar, OTC, specialty pharmaceuticals, and generics.
• Therapeutic areas of understanding include: oncology (biotech), hormone, cardiovascular, HIV, infertility, rare disease, analgesic, arthritis, dermatology, female healthcare, contraceptive, gastrointestinal, transplant, hypnotic, sedative, anti-infective, hepatitis c, and cystic fibrosis.
• Global software / hardware expertise includes: perioperative (acute care / surgery), anesthesia, and critical care.
• Global device portfolio management includes: hematology, renal, catheters, injectables, IVs, and vial connectors.

SOFTWARE:LABORATORY:

SAS programming, (UNIX), Excel, PowerPoint, DOS, NMR Spectroscopy, IR and UV, DNA analysisDatabase Miner, SQL, Basic, Lexis / Nexis, Computer Diluted Particle Sizer, HPLC, LSC, Nomad, Minitab, Scott-Levin, VM, Intopia, Lotus, Thermal Analysis & Kinetics, Gas Chromatography, ProComm plus, Mathematica, Horizon, Datamonitor, IMS, Gel and Affinity Chromatography, Electrophoresis, Gartner, KLAS Spectrophotometry, Bradford Assay

PROFESSIONAL EXPERIENCE:

Confidential, Barrington, IL

Senior Global Marketing Leader

Responsibilities:

• Perform clinical and industry trend analysis, market share and competitive analysis, and win / loss tracking to identify product and commercial strategies for growth. Drove 12% orders growth in 2016 to exceed full year forecast.
• Lead all global programs needed to enhance customer loyalty and installed base retention. Drove the successful launch of two new products (Centricity Critical Care / Healthcare Analytics) in several country regions in 2016.
• Orchestrate research to assess market and customer environments to define purchasing trade-offs and customer segments. Identify customers' clinical and economic needs, values and desired benefits. Authored detailed global market requirements study that defines and prioritizes customer segments and business opportunities.

Confidential, Northbrook, IL

Director, Pharmacy Product Development

Responsibilities:

• Designed, tested, and implemented a new innovative Specialty Pharmacy Product Development methodology and lifecycle roadmap. Achieved 34% revenue growth (896 million EBIT) in 2014 for the Specialty Pharmacy division.
• Owned the business relationship with Retail and PBM Product Development groups drove the design, definition, and validation of all business requirements and results for specialty initiatives at the Enterprise level.
• Defined and validated new business opportunities, including development and delivery of a robust business case for use in prioritization and resource allocation processes across the Enterprise, up to, and including the PBM Executive Committee and the Enterprise Business Planning Committee.

Confidential, Deerfield, IL

Director, Pharmacy Healthcare Marketing

Responsibilities:

• Focused expertise in key disease state areas (i.e., HIV, oncology, transplant, hepatitis c, cystic fibrosis, infertility and several rare diseases). Served as a patient / caretaker advocate and identified several actionable methods that used consumer insights to improve the patient experience, loyalty, and satisfaction. Doubled Walgreens Specialty brand awareness from 9% to 23% in less than a year.
• Marketing organizational focus resulted in 14% revenue growth for infused medicines (7% EBIT growth overall).
• Created a new process to identify managed care contract potential upstream. Piloted a very successful new marketing campaign specifically focused on pulling through referrals from underperforming health insurance contracts. Pilot increased expected revenues by 30% and was rolled out nationally.

Confidential, Deerfield, IL

Portfolio Team Leader

Responsibilities:

• Winner of Baxter’s 2011 Chairman’s Award which represents the highest level of recognition for outstanding sales growth by any Baxter business unit.
• Led new client discovery, contract negotiations, and managed all operational challenges. Portfolio accounted for $227 million in sales globally with a projected gross profit growth of 14% over 2011.
• Executed a global growth strategy for the franchise’s largest client that added 9% of top line sales growth (4% EBIT). This was accomplished as part of the newly engineered service culture and loyalty development program which included the creation of a comprehensive e-strategy (e.g., interactive website, product development / manufacturing virtual tour).

Confidential, Lake Forest, IL

Director of Global Marketing

Responsibilities:

• Stimulated organic and inorganic growth: identified, presented the business case, and initiated new R&D programs. Drove pipeline development (NPV > $730 million): in alignment with R&D, ensured that key programs met all milestones. Completed regulatory approval, intellectual property litigation/clearance, and new product launch plans.
• Led matrix team evaluation of pre-clinical information for new products (i.e., oncology {biotech}, renal, CV) and business development candidates; providing vision, positioning, competitive analysis, reimbursement strategies, and global launch plans for products.
• Piloted and drove a repeatable commercialization process which resulted in knowledge exchange between global marketing and ex-us regions. Facilitated advisory panels with oncology opinion leaders who were focused on improving currently marketed medicines through practical innovations. This process delivered 5-year strategic plan to support aggressive global growth forecasts.

Director of Marketing and Sales

Confidential

Responsibilities:

• First director to achieve forecast (>23% sales growth) since launch (March 2000) for the corporation’s sole branded pharmaceutical. Successfully executed several strategic initiatives (e.g., label expansions, patent protection, and life cycle management) that directly resulted in top line as well as bottom line results.
• Engineered a novel “Value-add Marketing Campaign” to counter ever increasing price pressures from generic competition.