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Craig Data Analyst Resume

San Diego, CA

TECHNICAL SKILLS

  • Operations Analysis
  • Reporting, Ad Hoc
  • Excel Data & Statistical Analysis
  • Siebel, Emptor, Cherwell CRM Systems
  • SQL, SQL Server Reporting
  • Oracle Answers, Tableau
  • Descriptive Analysis
  • Diagnostic Analysis
  • Market Research & Analysis
  • Sales & Competitive Analysis

PROFESSIONAL EXPERIENCE

Craig Data Analyst

Confidential,San Diego, CA

Responsibilities:

  • Provide members behavior, demographic and life cycle analysis for 3 continents.
  • Analyze and report operations segments and trends to identify opportunities for Curves International Confidential Markets. (North America, Europe and Oceania - NZ&AUS- markets)
  • Highly involved with data validating and data testing in the data warehouse project.
  • First contact for building reports for the other departments in the data warehouse.
  • Monitor and assess operations data to produce information to support the Operations Leadership.
  • Serve as liaison between Finance, Marketing, HR and Operations leadership to assist with their analysis respective to projects and decision making.
  • Review and evaluate operations spend efficiency, trends, initiatives, and projects.
  • Create ad hoc reports, flash reports and develop presentations to share data with the executive team.

Confidential, San Diego, CA

Sales Analyst

Responsibilities:

  • Provided performance and trend analysis to the CRO.
  • Prepared Sales Revenue Analysis and created variance reports to the CRO.
  • Performed analysis such as competitive, market research and sales.
  • Helped the RFP response process such as preparation, documentation and public records requests.
  • Tracked performance of the company’s and the sales team’s performance and provided monthly insights and analysis to the management team.
  • Used internal reports and utilized data & information from different sources to develop solid actionable recommendations to the management team.
  • Completed company’s new product’s price and competitive analysis.
  • Worked with sales, product and finance teams in the company and supported them in different tasks.

Confidential, San Diego, CA

Marketing Associate

Responsibilities:

  • Increased the generation of RFP’s by 15% by development and management of new database.
  • Helped the RFP response process.
  • Increased the quality of the generated leads by doing market research and analysis.
  • Developed competitive analysis and market research for existing and previous bids.
  • Supported sales proposals by assembling quotes and competitor analysis.
  • Prepared graphs and reports and presented analysis / recommendations to the senior VP of Sales and Marketing.

Confidential, New York, NY

Market Analysis 

Responsibilities:

  • Analyzed property budgets and created variance reports.
  • Analyzed income statements.
  • Assess the risks and potential returns of investment opportunities.
  • Advise employer using projections on buy and sell decisions, including investment and development opportunities.
  • Analyzed current housing and employment data.
  • Created informed projections about future trends in U.S. Real estate market.
  • Primarily responsible for business development involving target research, opportunity identification, correspondence management and marketing materials.

Confidential, San Diego, CA

Sales and Marketing Associate 

Responsibilities:

  • Implemented marketing activities to grow customer database by 20% by cold calling, market research and walk-ins.
  • Increased gross sales 10% by implemented marketing activities.
  • Established new wholesale clients through direct marketing and relationship building.
  • Managed customer relationships through day-to-day client operation.
  • Monitored competition and provided monthly competitive analysis to management.

Confidential

Account Manager TURKEY

Responsibilities:

  • Managed strategic accounts which drove revenue ( $10million per year) through the sales and creation of long term agreements for the corporation’s top 100 customers including Sony Music, Liberty Insurance, Societe General Bank Paris, Messe Frankfurt, Eurasia Cinemas, Cushman&Wakefield and GE Aviation
  • Achieved quarterly goals at 110% to 120% consecutively for 3 years.
  • Developed a mobile marketing campaign for a national bank with the best return of investment ratio among other banks in Turkey.
  • Created an internal team to improve communication between the product management and pricing departments to increase sales.

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